Prima

Web Site

What’s needed?
Prima wants to get involved with all mothers or soon to be mothers.

Product:
All the information a mother might need is posted on Prima web site. This includes all the stages of pregnancy and motherhood. All theproduct information is also available on the web site. There are several different campaigns on the web site for members.

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Prima Premium Care - Yıldızlar Yolu

Microsite

What’s needed?
Every baby is a star. So, we need to treat them as stars… and their moms, too.

Product:
A “Hollywood-style” road of stars for babies. Moms & dads to describe how their babies did twinkle in their homes as a star. A full day treatment was gifted for new born stars.

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Prima Premium Care - Yıldızlar Günü

Blogger Event

What’s needed?
A 5-star treatment for Babies & Moms. Winners of Road of Stars are also invited.

Product:
A blogger meeting with the winners of Prima Yıldızlar Yolu contest was prepared. They were picked from their homes and driven to Gym Boree for an unforgettable 5-star Prima day.

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Prima Premium Care - Live with Heidi Murkoff

Live-Stream

What’s needed?
Heidi Murkoff, beloved author of “What to expect?” series is coming to Turkey. Moms have so much to ask.

Product:
A blogger/influencer meeting with Heidi Murkoff where they met and enjoyed a lovely evening that was aired live on Prima Turkey’s Facebook page. Viewers sent their questions live from the page and got their answers from Heidi.

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