Falım Sakız want to raise awareness for its new envelope shaped gum packaging by using digital platforms. And they also want to make users to enjoy when they discover the new package’s benefits.
What We Do
We created a new website called Falimlakazan.com and want users to refresh the page. When they refresh the page, we show them the new Falım’s package and give them a code to enter our sweepstake. We shared 3 codes for a day for 3 weeks and every code formed as a poem. At the end of the campaign 2 person had the chance to win Samsung S5 and 50 person won 365 Falım.