Ariel Gel Capsule - Teasing

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What’s needed?
Ariel Gel Capsule will launch and be available on the shelves soon. Start a teasing activity and offer trial to women about our new innovation.

PoP and In-store teasers were placed on empty shelves via QR Code, that reads: "Want to learn about Ariel's latest innovation?". Those who read the QR Code were asked to give their contact info and sent Ariel Gel Capsules before launch.